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printed backpacks

This backpack product categorisation page is the last sub grouping of products designed to help you find plain bulk backpacks where your logo can be decorated on, as well as printed backpacks from established manufacturers that allow your logo to also make an appearance. All our printed backpacks are brandable and the majority of items can be customised to meet your individual branding colours. This list does not show all of our products, so if you don’t see the specific backpack you require then please contact our team so they can perform a comprehensive search of our product sources. If our standard products don’t meet your specification and your budget supports it, we can also custom source printed backpacks to meet your specific requirements. Remember, if we don’t have it we’ll find it and if we can’t find it we’ll make it!

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Armada Sling Backpack 10L PFC

From: £3.86 ex. VAT
Baikal GRS RPET Backpack 12L PFC

Baikal GRS RPET Backpack 12L PFC

From: £19.70 ex. VAT
Boomerang Backpack 22L PFC

Boomerang Backpack 22L PFC

From: £8.01 ex. VAT
Bright Reflective Backpack 13L PFC

Bright Reflective Backpack 13L PFC

From: £7.22 ex. VAT
Brooklyn Mono-Shoulder Backpack 10L PFC

Brooklyn Mono-Shoulder Backpack 10L PFC

From: £6.78 ex. VAT
Byron 15.6" GRS RPET Roll-Top Backpack 18L PFC

Byron 15.6″ GRS RPET Roll-Top Backpack 18L PFC

From: £9.25 ex. VAT

Case Logic Jaunt 15.6″ Recycled Backpack PFC

From: £36.18 ex. VAT
Colorado Covered Zipper Backpack 22L PFC

Colorado Covered Zipper Backpack 22L PFC

From: £5.46 ex. VAT
Hoss Drawstring Backpack 5L PFC

Hoss Drawstring Backpack 5L PFC

From: £2.30 ex. VAT
Reclaim GRS Recycled Two-Tone Sling 3.5L PFC

Reclaim GRS Recycled Two-Tone Sling 3.5L PFC

From: £5.78 ex. VAT
Reflect Reflective Backpack Cover PFC

Reflect Reflective Backpack Cover PFC

From: £0.00 ex. VAT -46%
Retrend GRS RPET Backpack 16L PFC

Retrend GRS RPET Backpack 16L PFC

From: £11.14 ex. VAT

Scx.Design L10 10.000 Mah Business Backpack PFC

From: £102.61 ex. VAT

Scx.Design L11 Rpet Business City Backpack PFC

From: £63.43 ex. VAT

Printed Backpacks: The Perfect Marketing Tool for Businesses and More


In today’s fiercely competitive market, businesses and organizations are constantly seeking innovative ways to promote their brand and reach a wider audience. A highly effective marketing tool that has gained immense popularity is printed backpacks. These versatile and customizable bags not only serve as functional accessories but also offer an excellent opportunity to showcase your brand identity. In this comprehensive guide, we will explore the features, advantages, benefits, materials, types, styles, and customization options of printed backpacks. Whether you’re a business, band, charity, or school, we’ll help you make an informed decision for your branding and marketing projects.

Features of Printed Backpacks

Printed backpacks come with an array of features that make them valuable promotional items. These bags typically include:

  • Spacious Compartments: Printed backpacks often boast multiple compartments, allowing users to efficiently organize their belongings.
  • Padded Straps: Comfort is key when it comes to backpacks. Many printed backpacks are equipped with padded shoulder straps, reducing strain and providing a comfortable carrying experience.
  • Durable Materials: The materials used in the manufacturing of printed backpacks are carefully chosen to ensure durability and longevity. Common options include polyester, nylon, and canvas.
  • Variety of Sizes: From compact daypacks to larger backpacks for travel, there is a wide range of sizes available to suit different needs.

Advantages and Benefits

Effective Brand Exposure

One of the primary advantages of printed backpacks is their ability to provide substantial brand exposure. These bags act as walking billboards, catching the attention of potential customers and creating brand recognition. The eye-catching designs and custom prints make them stand out in a crowd, ensuring that your brand gets noticed.

Versatile Marketing Tool

Printed backpacks are incredibly versatile, making them suitable for various marketing purposes. Whether you’re looking to promote your business at trade shows, conferences, or charity events, these bags can effectively convey your brand message. They can also be used as employee gifts or giveaways, helping to foster a sense of loyalty among your team or customer base.

Long-lasting Impression

Unlike other forms of advertising that are fleeting, printed backpacks offer long-lasting exposure. When recipients use these bags regularly, they inadvertently promote your brand wherever they go. This prolonged exposure reinforces brand awareness and enhances the chances of potential customers remembering your business when they require your products or services.

Types and Styles

Printed backpacks are available in a wide range of types and styles, ensuring there is an option for every need and preference. Some popular types include:

  • Classic Backpacks: These timeless backpack designs are versatile and suitable for various purposes, from school to outdoor adventures.
  • Drawstring Backpacks: Lightweight and convenient, drawstring backpacks are ideal for gym-goers, students, or those in need of a compact bag for essentials.
  • Laptop Backpacks: Designed with dedicated laptop compartments, these backpacks cater to the needs of professionals, students, and digital nomads.
  • Travel Backpacks: For those on the move, travel backpacks offer ample space, organizational features, and comfortable carrying options.

Materials and Customization Options

Printed backpacks are crafted using high-quality materials to ensure durability. Commonly used materials include:

  • Polyester: Polyester backpacks are lightweight, water-resistant, and highly customizable, making them a popular choice for promotional purposes.
  • Nylon: Nylon backpacks are known for their strength and durability. They offer excellent resistance to abrasion, making them suitable for outdoor activities.
  • Canvas: Canvas backpacks exude a classic and stylish look. They are robust and can withstand heavy loads, making them perfect for daily use.

When it comes to customization, printed backpacks offer a wealth of options. You can choose from various printing techniques such as screen printing, heat transfer, or embroidery to showcase your brand logo, message, or artwork. Additionally, customization options include selecting the bag’s colour, zipper type, and additional pockets to tailor the backpack to your specific needs.

Making the Best Choice for Your Branding Project

When selecting printed backpacks for your branding or promotional project, it is essential to consider your target audience and their needs. Here are some factors to keep in mind:

  • Audience Profile: Determine the demographics, lifestyle, and preferences of your target audience to select a backpack style and design that resonates with them.
  • Functionality: Consider how the backpack will be used. For instance, if you’re targeting students, choose backpacks with compartments for books, laptops, and other essentials.
  • Brand Identity: Ensure that the design, colours, and logo placement align with your brand identity. The goal is to create a cohesive representation of your brand through the backpack.

By carefully considering these factors, you can make an informed decision that maximizes the impact of your promotional efforts.


Printed backpacks offer an unparalleled opportunity to promote your brand effectively. With their practicality, versatility, and customizable features, they serve as a powerful marketing tool for businesses, charities, schools, and various other organizations. By investing in printed backpacks, you can create a lasting impression on your target audience and enhance brand visibility. Remember to choose the right style, materials, and customization options to make the best choice for your branding and marketing project. Harness the power of printed backpacks and take your marketing efforts to new heights!

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Backpacks FAQs

You can customize a printed backpack by following a few simple steps. Firstly, choose a high-quality backpack made from durable materials. Next, select a design or artwork that you want to be printed on the backpack. Ensure that the design is suitable for the backpack’s size and shape. Then, find a reputable printing service that specializes in backpack customization. Provide them with the chosen design and discuss any specific requirements you may have. The printing service will guide you on the preferred file format and resolution for the design. Once the design is finalized, the printing service will use advanced printing techniques, such as screen printing or digital printing, to transfer the design onto the backpack fabric. Finally, the customized backpack will be ready for use or distribution, showcasing your unique style or promoting your brand effectively.

Using printed backpacks for promotional purposes offers several benefits. Firstly, they serve as mobile billboards, allowing your brand or message to be seen by a wider audience as people carry them around. They create brand visibility and recognition, reinforcing your brand’s image. Secondly, printed backpacks offer a large printing area, providing ample space to display your logo, slogan, or artwork prominently. This ensures that your promotional message is effectively communicated. Thirdly, backpacks are practical and functional items that people use regularly. By distributing printed backpacks, you offer a useful product to potential customers or clients, increasing the chances of brand exposure and recall. Finally, printed backpacks can be customized to match your brand’s colours and design elements, creating a cohesive and professional look. Overall, using printed backpacks as promotional items can significantly enhance brand awareness and leave a lasting impression on recipients.

Various printing methods are commonly used for overprint backpacks, each offering unique advantages. Screen printing is a popular technique that involves applying ink through a mesh screen onto the backpack fabric. It is cost-effective for large production runs and offers vibrant colours with excellent durability. Digital printing is another common method, ideal for intricate or full-colour designs. It provides high-resolution printing and allows for precise detailing. Heat transfer printing involves using heat to transfer a pre-printed design onto the backpack fabric. This method is suitable for smaller quantities or individual customization, as it offers flexibility and the ability to print complex designs. Embroidery is another popular option, particularly for textured or premium backpacks. It involves stitching the design onto the fabric, resulting in a sophisticated and long-lasting finish. The choice of printing method depends on factors such as budget, quantity, design complexity, and desired aesthetic. Consulting with a printing service will help determine the most suitable printing method for your overprint backpacks.

Absolutely! Overprint backpacks can be an excellent addition to your merchandise strategy. They offer practicality, versatility, and the opportunity for brand exposure. By incorporating overprint backpacks into your merchandise lineup, you provide customers or fans with a useful and stylish item they can proudly use. Backpacks are highly functional, suitable for various activities such as commuting, travel, or outdoor adventures. They can become a go-to accessory for individuals, resulting in repeated exposure for your brand or message. Moreover, by offering overprint backpacks as merchandise, you create a sense of exclusivity and loyalty among your audience. Customers who purchase or receive your branded backpacks become brand ambassadors, showcasing your merchandise in different settings. This, in turn, can attract new customers and expand your brand’s reach. Overall, overprint backpacks make for an effective and impactful merchandise strategy, helping to promote your brand while providing value to your audience.

Yes, overprint backpacks are highly suitable for corporate gifting or employee incentives. They offer a practical and stylish gift option that employees or clients can use and appreciate. Overprint backpacks can be customized to align with your corporate branding, displaying your company logo, tagline, or any other desired artwork. By gifting branded backpacks, you create a sense of unity and belonging among employees, fostering a positive company culture. These backpacks can serve as incentives or rewards for exceptional performance or milestones, boosting employee morale and motivation. Additionally, they can be given as gifts during corporate events, conferences, or trade shows, leaving a lasting impression on clients or potential business partners. The versatility and usefulness of overprint backpacks make them a valuable corporate gifting choice, reinforcing your brand identity and establishing stronger relationships with employees and clients alike.